Your customer’s expectations drive everything we do.

The RBL Group uses customer and investor perspectives to guide our work. This outside-in approach helps our clients focus on the capabilities that matter most and creates sustainable competitive advantage. Together, we create increased leadership effectiveness, greater HR impact, and more effective and efficient organizations, leading to bigger wins in the marketplace.

I have worked with many consulting firms that come in with a solution and force-fit that solution into the company. With RBL, you will jointly create a solution that fits the culture, strategy, and personality of the organization.

David D. - Global Consumer Product Company

Dave Ulrich and Norm Smallwood are global leaders in strategic HR and Leadership development. Together, they have authored over 30 books and published hundreds of articles in leading magazines. Their unique perspectives and globally-recognized research inform everything we do.

About us
Dave Ulrich and Norm Smallwood